An online petition is calling on grocery store chain Trader Joe's to change the packaging and branding on some of its products amid claims it encourages racist stereotypes such as Trader Ming's on Chinese products
After what those no good bastards have done to the entire world they're worried about hurting their feelings???
---------------------
As companies are hurriedly moving away from problematic depictions of race — from Aunt Jemima to the Washington NFL team — Trader Joe's is yet another brand being asked to change its packaging of international products through a petition.
The products in question are food items from various parts of the world that are re-branded under the Trader Joe's umbrella. But rather than the typical Trader Joe's name emblazoned on food items, oftentimes products are given offshoots of the name Joe. Instead, these items are dubbed "Trader Giotto's" or "Trader Ming's" or "Trader José" to refer to Italian, Chinese or Mexican products, respectively, among other ethnic-sounding names for products.
The petition asking the grocery chain to rename the products has said the various labels belie "a narrative of exoticism that perpetuates harmful stereotypes."
No comments :
Post a Comment